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How Dynamic Rendering Works and What are its Aspects?
Google Algorithms MilkywayBlog 19-Feb-2022 Comments (1) 6

How Dynamic Rendering Works and What are its Aspects?

Dynamic rendering is the method of serving content supported by the user agents. This implies serving a client-side rendered version of your website for human users and a separate server-side version for search engines. 

Dynamic rendering is used for indexable, public JavaScript-generated content that changes quickly and the content that uses JavaScript options that crawlers don’t support. 

How does dynamic rendering work?  

The dynamic rendering needs your net server to track crawlers (for example, by checking the user agent). The dynamic renderer serves a specific version of the content that is favorable for the crawler, for instance, it’s going to serve a static HyperText Markup Language version. It matters the most and you can change the dynamic renderer for all pages or on a particular per-page performance. 

Dynamic rendering will be considered as cloaking? 

No, Googlebot typically does not think about dynamic rendering as cloaking. As long as your dynamic rendering produces similar content, Googlebot will not read dynamic rendering as cloaking. 

When dynamic rendering is executed, your website may turn out error pages. Googlebot does not contemplate these error pages as cloaking and treats the error as secondary errors. 

Using dynamic rendering to serve completely different content for the users. If the results on SERPs varies from the one that is stored in the algorithms of Google, it may be considered a part of cloaking. 

Is Dynamic Rendering Right for my website? 

When deciding whether to implement dynamic rendering or not for your website, it is useful to raise the subsequent questions: 

1. Is your website indexable? 

2. Does your website use JavaScript for a few or all of your content? 

3. Does your content modification frequently? 

4. Are you having the crawl budget problems? 

5. Does your team face time and/or budget constraints that might stop them from implementing the server-side rendering? 

Why do we Need Dynamic rendering?

Chatboxes play a crucial role in the dynamic rendering of Google bots. It helps us to remove the glitches faced by JavaScript and Google crawlers to get relevant results on SERPs. With Dynamic rendering, we can switch between pre-rendered and client-side content to make it user-oriented.  It’s one of the best tricks to help crawlers to give you appropriate results with advanced formulations. 

Summary

Dynamic rendering can be seen as an alternative to processing JavaScript as many search engine crawlers fail to process appropriate results. Dynamic Rendering is the process of switching client-side and pre-rendered content for a particular user agent.

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